{"id":13099,"date":"2023-03-03T00:00:30","date_gmt":"2023-03-03T05:00:30","guid":{"rendered":"https:\/\/magazineampm.com\/?p=13099"},"modified":"2023-03-03T16:37:58","modified_gmt":"2023-03-03T21:37:58","slug":"trampantojo-malaka","status":"publish","type":"post","link":"https:\/\/magazineampm.com\/en\/trampantojo-malaka\/","title":{"rendered":"Trompe l'oeil \/ Malaka"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Social networks in Cuba were a catalyst to plunge us (more) into globalization. The consequences of this process are many but I will restrict myself to one corresponding to the field of language: the use of neologisms. Thus, today we hear terms such as <\/span><i><span style=\"font-weight: 400;\">gaslighting<\/span><\/i><span style=\"font-weight: 400;\">, <\/span><i><span style=\"font-weight: 400;\">red flags<\/span><\/i><span style=\"font-weight: 400;\"> and <\/span><i><span style=\"font-weight: 400;\">poser<\/span><\/i><span style=\"font-weight: 400;\">. And, although I do not like to serve as a mouthpiece for unnecessary anglicisms, I remember that when listening to <\/span><i><span style=\"font-weight: 400;\">Trampantojo<\/span><\/i><span style=\"font-weight: 400;\"> of Malaka, I immediately qualified it as a <\/span><i><span style=\"font-weight: 400;\">mainstream<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, for many of us <\/span><span style=\"font-weight: 400;\">\u2014<\/span><span style=\"font-weight: 400;\"> and by we, I mean the millennial generation.<\/span><span style=\"font-weight: 400;\">\u2014<\/span><span style=\"font-weight: 400;\"> the term tells us little. The word is a compound concept in its language of origin, formed by <\/span><i><span style=\"font-weight: 400;\">main<\/span><\/i><span style=\"font-weight: 400;\"> meaning principal and <\/span><i><span style=\"font-weight: 400;\">stream<\/span><\/i> <span style=\"font-weight: 400;\">\u2014<\/span><span style=\"font-weight: 400;\">current. The final translation that Google comes up with is conventional and that's where the idea comes from. But more than a concept, <\/span><i><span style=\"font-weight: 400;\">mainstream<\/span><\/i><span style=\"font-weight: 400;\"> is a label that qualifies a commercial product.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Trampantojo<\/span><\/i><span style=\"font-weight: 400;\"> (Di Benedetto Productions, 2022) is the artist's first album released in the middle of last year. At <\/span><a href=\"https:\/\/oncubanews.com\/cultura\/musica\/malaka-quiere-pasarte-la-lengua\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">interview with <\/span><i><span style=\"font-weight: 400;\">OnCuba<\/span><\/i><\/a><span style=\"font-weight: 400;\">Malaka herself expressed that the phonogram fully represents her. On the occasion of this statement, it seems to me very pertinent to analyze the image of the artist and her work.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I landed on his Instagram profile by chance. Without listening to her music, I consumed the content. Overall, I came away with an alternative, unprejudiced and empowered image. Her unrestrainedness in addressing and exposing her sexuality while standing up for her right to respect (I love the hashtag she uses #RespetameAsere) put her a step far ahead of many artists on this Island. The girl had something to say. She managed to convince me, from there I went straight to YouTube to listen to the album.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First I found <\/span><i><span style=\"font-weight: 400;\">Lengua (Tongue)<\/span><\/i><span style=\"font-weight: 400;\">, the <\/span><i><span style=\"font-weight: 400;\">single <\/span><\/i><span style=\"font-weight: 400;\">that began to mark the change in his career. I was a bit dismayed that such a controversial and current message (the relativity of sexual behaviors associated with homosexuality) was musicalized with such obsolete formulas; however, I established a kind of analogy between the old school and the new ideas. It was a different optic. But after listening to the nine tracks that make up the album <\/span><i><span style=\"font-weight: 400;\">Trampantojo<\/span><\/i><span style=\"font-weight: 400;\">The conclusion was that the artist did not know how to do anything else.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The proposal is a loose amalgamation of <\/span><i><span style=\"font-weight: 400;\">trap<\/span><\/i><span style=\"font-weight: 400;\">and rap, with less presence of the latter element, where Malaka (or its producer) takes <\/span><i><span style=\"font-weight: 400;\">beats<\/span><\/i><span style=\"font-weight: 400;\"> of songs that, to top it off, were <\/span><i><span style=\"font-weight: 400;\">hits<\/span><\/i><span style=\"font-weight: 400;\"> and reproduces them with two or three arrangements to avoid a copyright lawsuit. So the formula is as follows: 2000's reggaeton (with all those special effects of gunshots and sirens that I thought were outdated) and latin trap impregnated with modulations. <\/span><i><span style=\"font-weight: 400;\">low fidelity<\/span><\/i><span style=\"font-weight: 400;\"> of the synthesizers.\u00a0<\/span><\/p>\n<p style=\"text-align: center;\"><iframe loading=\"lazy\" title=\"youtube video player\" src=\"https:\/\/www.youtube.com\/embed\/videoseries?list=OLAK5uy_kUytD85lvB88zYb9eisObdWV6CHtNcqT0\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">There are two marked aspects that I would highlight throughout the album: the baroque and the monotony. The first is given, in my opinion, by the abuse of the mid and low registers that saturate the audio channels. The second is self-explanatory. It's like beating Daddy Yankee, Don Omar and Tego Calder\u00f3n together. Fresh there, only Malaka's voice could be more exploited but no, the vocal register in each song is flat and only gasps are heard at times in lyrical-melodic turns.\u00a0\u00a0\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Reggaeton at least tends to be catchy, but this is not the case. The choruses do not generate magnetism because of their length and their tiresome syllabic alliterations. On the other hand, you can't reset the disc and while you listen to <\/span><i><span style=\"font-weight: 400;\">Scissors<\/span><\/i><span style=\"font-weight: 400;\">, listeners <\/span><i><span style=\"font-weight: 400;\">Bellacoso<\/span><\/i><span style=\"font-weight: 400;\">. The canon of reggaeton verse + chorus + perreo is inviolable from the sixth to the ninth track. Of course, the organization of the album is very coherent at the musical level and the modulations <\/span><i><span style=\"font-weight: 400;\">lofi<\/span><\/i><span style=\"font-weight: 400;\"> are well constructed. The bad taste in the mouth is mitigated by two salvageable songs: <\/span><i><span style=\"font-weight: 400;\">Powerful Mommy<\/span><\/i><span style=\"font-weight: 400;\"> and <\/span><i><span style=\"font-weight: 400;\">Who want<\/span><\/i><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The first is the presenter of the album and it would have been a <\/span><i><span style=\"font-weight: 400;\">single<\/span><\/i><span style=\"font-weight: 400;\"> successful. Its composition is marked by the <\/span><i><span style=\"font-weight: 400;\">trap<\/span><\/i><span style=\"font-weight: 400;\"> in <\/span><i><span style=\"font-weight: 400;\">riffs<\/span><\/i><span style=\"font-weight: 400;\"> on a sound base in the style of the <\/span><i><span style=\"font-weight: 400;\">Latin pop<\/span><\/i><span style=\"font-weight: 400;\">. And we come to a crucial point for me in this review: the 23 seconds of the song's presentation where, among other suggestive techniques, Malaka is compared to none other than Nathy Peluso. And so, the artist condemned her work by putting her in shoes she can't fill. Maybe in a couple of albums down the road she will manage to get rid of so much schematism and find her own style, or at least I hope so.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Who want<\/span><\/i><span style=\"font-weight: 400;\"> is not on its own a very successful theme but within <\/span><i><span style=\"font-weight: 400;\">Trampantojo<\/span><\/i><span style=\"font-weight: 400;\"> is the breath of air, the last coke in the desert or the holy grail. The ballad <\/span><i><span style=\"font-weight: 400;\">pop<\/span><\/i><span style=\"font-weight: 400;\"> has an instrumentation and retouching <\/span><i><span style=\"font-weight: 400;\">lofi<\/span><\/i><span style=\"font-weight: 400;\"> very fine.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I saved the speech for the end because I had high expectations with him. The <\/span><i><span style=\"font-weight: 400;\">Powerful Mommy<\/span><\/i><span style=\"font-weight: 400;\"> The opening track of the album, fades away from song to song. Did it come out of spite or out of self-will? <\/span><i><span style=\"font-weight: 400;\">Miss Perritude<\/span><\/i><span style=\"font-weight: 400;\"> not for sale but barks over the <\/span><i><span style=\"font-weight: 400;\">background<\/span><\/i><span style=\"font-weight: 400;\"> known as the formula for success. <\/span><i><span style=\"font-weight: 400;\">Silenced<\/span><\/i><span style=\"font-weight: 400;\"> I might as well have written it as a teenager.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The trompe l'oeil is an optical illusion that tricks perception and shows a vision that is not real. For Malaka this has one reading, for me another. Or do we have the same one and she knows that I know? There is a clear gap between the potential artist and her work. I believe that the <\/span><i><span style=\"font-weight: 400;\">performance<\/span><\/i><span style=\"font-weight: 400;\">Malaka's image, image and even all the talent of Malaka, are still hidden under that surface.\u00a0<\/span><\/p>","protected":false},"excerpt":{"rendered":"<p>After listening to the nine tracks that make up the album Trampantojo, the conclusion was that the artist did not know how to do anything else. The proposal is a poorly elaborated amalgam of trap, reggaeton and rap, with less presence of the latter element, where Malaka (or her producer) takes beats from songs that, to top it off, were hits and reproduces them with two or three arrangements to evade a copyright lawsuit. <\/p>","protected":false},"author":1587,"featured_media":13101,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[25],"tags":[8577,8203,9590],"coauthors":[9388],"class_list":["post-13099","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-resenas","tag-malaka","tag-musica-urbana-en-cuba","tag-trampantojo"],"acf":[],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/magazineampm.com\/wp-content\/uploads\/2023\/03\/barroquismo_monotonia-malaka-portada_baja-scaled.jpg?fit=1200%2C548&ssl=1","_links":{"self":[{"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/posts\/13099","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/users\/1587"}],"replies":[{"embeddable":true,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/comments?post=13099"}],"version-history":[{"count":2,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/posts\/13099\/revisions"}],"predecessor-version":[{"id":13104,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/posts\/13099\/revisions\/13104"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/media\/13101"}],"wp:attachment":[{"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/media?parent=13099"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/categories?post=13099"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/tags?post=13099"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/magazineampm.com\/en\/wp-json\/wp\/v2\/coauthors?post=13099"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}